The new 13 rue de la Paix

The new 13 rue de la Paix

Within these walls, past, present and future coexist in a fluid and visible manner.
The entire Cartier universe shines through here, from the ground floor to the fifth floor.

Ground floor:
a symbol of light

Ground floor:
a symbol of light

The first impression on entering the boutique is one of spaciousness and light and the view to the atrium invites visitors to wander and discover. The historic salons - "Jean Cocteau" and "Louis Cartier" - have been restored to showcase the Maison's watchmaking and vintage creations. The main staircase leads to the "Jeanne Toussaint" salon, located in the same place as her office. This space, adjacent to the "Emerald" and "Ruby" salons, is the setting for the boutique's exclusive creations.

First floor:
the world of engagements and weddings

First floor:
the world of engagements and weddings

An entire floor dedicated to love and the declaration of love. To celebrate these powerful moments, noble materials, pastel and golden shades, light and interplays of transparency have all been carefully chosen to create a warm, intimate atmosphere of extraordinary elegance. It is the distinctly Parisian expression of timeless modernity that is the hallmark of all Cartier boutiques.

Second floor:
the excellence of Cartier High Jewellery

Second floor:
the excellence of Cartier High Jewellery

A world of its own, bathed in daylight. Overlooking rue de la Paix, the "Art Deco", "Faune et Flore" and "Indes and Inspiration" salons - reserved for special orders - invite the visitor to the heart of the Maison's influences and key periods of its style.

Third floor:
the art of service

Third floor:
the art of service

Because Cartier maintains a unique relationship with its customers, the Maison offers a range of different services. Small lounges, a bar where jewellery and watches can be personalised and even a "Quartier des Petits” for children, every space is designed to make each visit a truly memorable experience.

Fourth floor:
showcasing the excellence of High Jewellery

Fourth floor:
showcasing the excellence of High Jewellery

The High Jewellery workshops at 13 rue de la Paix combine the expertise of the Maison across 18 workbenches. A selection of precious objects testifying to the long tradition of these workshops is also on display. Nearby, salons are available to welcome the few privileged customers who are invited to discover this exceptional world.

Fifth floor:
the influence of Cartier culture

Fifth floor:
the influence of Cartier culture

An inexhaustible source of inspiration and reference for the Maison's style, the Archives help to keep Cartier's heritage alive today. A place renowned for its wealth of resources, whose existence is essential in the heart of 13 rue de la Paix, the birthplace of the Maison's stylistic trends.

A residence beneath
the rooftops

A residence beneath
the rooftops

The Residence reflects the open-mindedness that characterises 13 rue de la Paix. It is here that the Maison shares its commitments and values: a place of life, exchange and mutual inspirations.